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China Business Spotlight
Cab revolution in China: How Volkswagen lost the connection

Cab revolution in China: How Volkswagen lost the connection

Volkswagen lost importance in China when national brands such as Roewe and BYD conquered the streets with electric cabs. VW disappeared from the cities.

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China Business Spotlight
Sep 17, 2024
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China Business Spotlight
China Business Spotlight
Cab revolution in China: How Volkswagen lost the connection
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Volkswagen was once a dominant player on China's roads, but with the cab revolution, the German carmaker lost touch with the country's rapid development. When the Chinese government began to electrify the country's cab fleets, national brands such as Roewe and BYD opted for modern, emission-free vehicles. Volkswagen, on the other hand, is disappearing f…

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