Car crisis: The Kodak moment for German car manufacturers
Market share is shrinking, innovation is stalling, and the lead is lost. Why Germany's auto industry faces a Kodak moment—and how it might escape the crisis.
Germany's car industry is under pressure like never before. For decades, manufacturers such as Volkswagen, BMW and Mercedes-Benz were synonymous with quality and innovation. But while electric cars are gaining ground worldwide and Chinese competitors are expanding their dominance, German car manufacturers are falling behind. Their crisis is home-made - …
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